In today’s digital age, having a strong online presence is crucial for the success of any business. Social media channels offer an effective and affordable way to reach and engage with customers. However, with so many social channels available, it can be overwhelming to decide which ones to focus on. In this blog post, I’ll discuss the social channels that are best for your business.
Category Archives: Digital Marketing
Social media image sizes
Social media has become a vital aspect of our daily lives. We use social media platforms for communication, entertainment, and as a marketing tool. When using social media, visual content is essential, and it needs to be of high quality. Images with the right size and aspect ratio are vital to ensure that your content is presented in the best possible way. In this blog post, I will explain the different sizes for social media images.
Importance of Marketing Assets in Your Strategy
Marketing assets are a vital part of any successful marketing strategy. They are the tools, materials, and resources that businesses use to promote their brand, products, or services to potential and existing customers. In the following blog post, I will explain what marketing assets are and why they are so important.
Image formats explained
Images are an integral part of our digital lives. Whether it’s for sharing pictures with family and friends or creating professional graphics for work, images come in different formats, each with its unique set of characteristics. In this blog post, we will explore four of the most commonly used image formats: JPGS, GIFS, PNGS, andContinue reading “Image formats explained”
What is the difference of 300dpi and 72dpi?
In this blog post, we’ll explore the differences between these two resolutions and when you might want to use one over the other
Creating Effective Brand Guidelines: A Step-by-Step Guide
In this blog post, I’ll go through the steps for creating brand guidelines that will help you maintain a consistent and effective brand image.
Digital banner sizes & uses
In this blog, we will take a look at the different digital banner sizes and what they can be used for.
Achieve Consistent Branding Across Digital and Print
How can you make sure your brand works well in both digital and print formats? In this post, I will discuss some key tips for achieving this.
Brand Guidelines: What They Are and Why They Matter
When you think of a brand, what comes to mind? Is it the logo, the colour scheme, the tagline, or the messaging? The truth is, it’s all of these things and more. A brand is the image and identity of a company or organization, and it’s crucial to ensure that this image is consistent across all platforms and touchpoints. This is where brand guidelines come in.
What’s the difference between RGB & CMYK?
RGB and CMYK are two colour models used in digital design and printing. Understanding the difference between the two is essential for creating high-quality print and digital media designs.
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